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Shop: weekly offers in every branch

This tutorial follows Northgate Store in York, which has a portrait screen in the window and one at the till. By the end you’ll have:

  • a display group that picks up every Northgate window screen by its tags, including ones added later
  • the weekly offers layout on those screens during opening hours until the sale ends
  • proof of play switched on, and a report showing how often the offers played

The finished offers layout in portrait: This week’s offers, seven products with was and now prices, and an autumn sale panel

The weekly offers layout, made for a portrait screen.

Before you start

Section titled “Before you start”

You need a portrait layout for the offers. Northgate’s is Northgate Weekly Offers, with its prices in a dataset so they’re quick to change. See Design a layout and Show a table of data on screen.

Each window screen needs the tags “northgate” and “window”. Tags are set on each display: see Change a screen’s settings.

1. Make a group for all the window screens

Section titled “1. Make a group for all the window screens”

A dynamic display group adds screens by their tags. When you open a new branch and tag its window screen the same way, it joins the group and gets the offers with no change to the schedule.

  1. Click Displays in the menu on the left, then Display Groups. Click Add Display Group.

  2. Choose the folder in Select folder location, type a Name and, if you like, a Description.

  3. Tick Dynamic Group. In Criteria Tags, type northgate,window and set the list next to it to AND, so a screen needs both tags to join. The Matching Displays table shows which screens the group will include. Click Save.

    The Add Display Group form for Northgate windows, with Criteria Tags northgate,window and AND, and Northgate Window under Matching Displays

More about groups in Group your screens.

2. Turn on proof of play

Section titled “2. Turn on proof of play”

Do this before the offers start, so every play is recorded.

  1. Click Design, then Layouts, and click the edit icon on Northgate Weekly Offers.

  2. Tick Enable Stats Collections and click Save.

    The Edit Layout window for Northgate Weekly Offers with Enable Stats Collections ticked

3. Schedule the offers until the sale ends

Section titled “3. Schedule the offers until the sale ends”

  1. Click Schedule, then Events, then Add Event. Leave Event Type on Layout, choose Northgate Weekly Offers and click Next.

  2. Tick the Northgate windows group and click Next.

    The Displays step with the Northgate windows group chosen

  3. Choose Custom in Dayparting and set the opening hours on the first day, 08:00 to 20:00. Click Next.

  4. Name the event. On the Repeats tab, choose Day and set Until to closing time on the last day of the sale. Click Finish.

    The Repeats tab set to Day with Until 08/11/2026 20 outlined

After the Until date the event stops and the windows go back to their other content, so there’s nothing to delete.

4. Check it played

Section titled “4. Check it played”

Once the offers have been running, run a proof of play report.

  1. Click Reporting, then All Reports, and click View Report on the Proof of Play card.

  2. Choose a Range, pick Northgate Weekly Offers in Layout and click Apply.

    The Proof of Play filters with Last Week and Northgate Weekly Offers chosen, and Apply outlined

  3. The report lists the layout on each window screen with the Number of Plays and Total Duration, plus a row for each image in it. Click CSV to download it, for example to send to a supplier.

    The report showing Northgate Weekly Offers on Northgate Window with 4,859 plays last week

Next steps

Section titled “Next steps”
Run a proof of play reportAll the report filters, charts and downloads.
Group your screensFixed and dynamic display groups.